Auction 68 - Jewish and Israeli History and Culture

Three Posters – Spreading the Use of Hebrew – 1950s – The Shamir Brothers and Eliyahu Vardimon

Opening: $600
Sold for: $2,250
Including buyer's premium
Three posters promoting the learning of Hebrew, two of which were designed by the Shamir Brothers. Israel, [1950s].
1. "Hebrew, a Bridge to Life in Israel", illustrated poster by the "Information Service - Ministry of Education and Culture". Government printer's press, surveyor's department, [ca. 1950]. Design: Shamir Brothers.
Fine illustration of a large bridge passing over a tent camp, village houses and urban houses - a metaphor for the Hebrew language that serves as a bridge between the different immigrant groups. On the bridge is the title "Hebrew, a Bridge to Life in Israel" (Hebrew), and, at the bottom of the poster: "Sign up today for evening classes in Hebrew".
2. "One Language - One People, for you and your children, learn Hebrew!", illustrated poster issued by the "Information Service - Ministry of Education and Culture". Government printer's press, surveyor's department, [1950s]. Design: Shamir Brothers.
3. "The Workers' Organization Calls: Join the Language Learning Operation", poster issued by the General Organization of Workers in Israel, the Executive Committee. "Grafika Bezalel" press, Tel Aviv, [1954]. Design: Eliyahu Vardimon.
Color illustration depicting the figure of a new immigrant bent beneath a stone, and a "sabra" leaning to lighten the load.
Approx. 70X48 cm (the third poster is slightly smaller). Good overall condition. Fold lines and minor creases. A few stains. Small tears along edges.
Provenance: The Rimon Family Collection.
Grphic Art, Postcards and Posters
Grphic Art, Postcards and Posters