"Athlit Salt", enamel sign. [Palestine, 1930s or 1940s].
Large enamel sign with the logo of the salt factory in Athlit (a deer inside a red triangle) alongside the inscription "Athlit Salt" in Hebrew, English and Arabic.
The Palestine Salt Co. Ltd. Athlit was founded in 1922 by Mordecai Surdin and Israel Kassel, after the Jewish Colonization Association obtained a permit for this enterprise from the British Mandate authorities. Today the company operates under the name "Israel Salt Industries" and the brand "Salt of the Earth".
60X30 cm. Good-fair condition. Scratches. Breaks to enamel, especially to the sign's edges. Stains. Bends. Foxing. Holes for hanging at the sign's four corners.